Airbnb Updates Android App With Host Pre- Approval And Calendar Management

Posted: May 13, 2013 in Android, GT, Technology
Tags:

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Peer-to-peer housing startup Airbnb has spent the last
several years mostly as a platform for listing and
booking short-term accommodations through a web
browser. But users are getting increasingly
comfortable with the idea of booking and even listing
spaces through their mobile phones. The company has tried to reach that demand through on mobile
devices with frequently updated iOS and Android
apps. Today, the Android app gets an update aimed
at making the experience for hosts better than ever. Airbnb has seen a lot more of its traffic coming from
mobile users, and a lot more of its bookings
happening on mobile phones as well. As of last
September, about a quarter of all traffic came from
mobile users, and you can bet that’s increased over
the last six months. With its iOS app, Airbnb has seen users are more
responsive than on the Airbnb website. They answer
emails more quickly, which leads to more bookings;
and are generally more engaged than Web-only users.
That said, the number of hosts who use its Android
apps to manage their properties hasn’t grown in proportion with overall mobile increases. Only 5
percent of active hosts use the Android app. As a result, Airbnb is updating its Android app to
provide a better experience for hosts on that platform
and to make managing their properties even easier.
The two areas where it’s looking to improve are in
providing pre-approval options for hosts, and better
calendar management for its properties. The first of the two new features will allow hosts to
pre-approve, deny, or request more information from
guest inquiries within the app. That’ll increase the
speed with which bookings can happen. The second
new feature will improve the ability to update calendar
listings, without having to jump on the web to do so. That’ll ensure that the most current inventory is able
to be seen by users. The Android update comes not long after Airbnb
updated its iOS app in December, adding new
languages and features to that platform. For Airbnb,
it’s all about increasing the usability of its platform on
all the different devices that users wish to reach
them. Doing so means more bookings, and that means happier hosts and guests and ultimately more
money.

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