On-Demand Helper Startup Wunwun Launches Branded Delivery Services For Businesses

Posted: May 13, 2013 in Business, GT
Tags: , ,

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On-demand helper startup WunWun has for the past
few months offered consumers the ability to get pretty
much anything delivered for a flat rate. Now, the
company is offering its service to businesses who
want to make local, same-day delivery a perk for their
customers. WunWun, like Exec and Taskrabbit, enables
customers to ask for on-demand help in a number of
categories. Customers can ask to have certain
services done or get something delivered, for
instance. You could get basically anything delivered
for a flat rate of $15, or you could have one of WunWun’s helpers perform a task at a rate of $2 for
every five minutes. But since launch earlier this year, the company has
found that the vast majority of requests are deliveries,
according to WunWun co-founder Lee Hnetinka.
Knowing that, the startup has decided that, in addition
to offering a consumer-facing app for on-demand
services, it could use the helpers it’s signed up to offer same-day delivery in New York City. The new offering, called WunWun Power, is designed
to offer businesses a new way to please their
customers. To take advantage of the service, local
retailers need only added a line of code to their
website for checkout, and connect with the WunWun
API to initiate local deliveries. Rather than the flat rate for consumers, WunWun is creating custom
pricing options for businesses because, you know,
volume. It’s also trying out a little thing called branded delivery
services for one client in particular. For men’s skin
care and grooming product company Anthony,
WunWun will have its helpers make deliveries from
the local retailer to parts of New York City. Called
“Anthony On Demand,” products will be brought directly to a customer’s door by a WunWun helper
decked out in Anthony garb. For now, WunWun is only available in New York City,
but as usually happens, the companies has plans to
expand into other markets over time. The startup has
five full-time employees there, as well as a roster of
helpers to make things happen.

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