Automattic Acquires iOS WordPress Client Poster To Improve Its Own Mobile Apps

Posted: June 17, 2013 in GT
Tags: ,

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Automattic, the parent company of WordPress.com,
has acquired Poster, the popular iOS WordPress
client. Its sole developer, Tom Witkin, will join the
WordPress mobile team. Poster, which launched its
2.0 version in January, has already been removed
from the App Store, but users who previously bought it will always be able to re-download it. Witkin also
promises to continue to support it. For Automattic, this is a smart move. Poster was
always one of the most elegant and smarter mobile
WordPress clients, and while the company itself has
made great strides with its own mobile apps, they
couldn’t quite rival Poster’s design. As Automattic’s
founder Matt Mullenweg told me, “we have acquired the Poster app and its technology, and we’re excited
to have Tom contributing to the Automattic mobile
team. WordPress on mobile is growing rapidly and so
is our investment in it.” Witkin says that this move will enable him to keep
doing what he loves — “creating apps and
experiences that enable and delight.” Poster included
features like Dropbox integration, Markdown support
and full WordPress integration, including support for
custom posts. It’s worth noting that WordPress’ own app doesn’t
currently have most of these advanced features, but
chances are the addition of Witkin and some of the
code he developed for Poster will soon find its way
into the official client.

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