Lumu Launches Kickstarter To Fund Its Digital Light Meter For iPhone-Owning Photographers

Posted: June 17, 2013 in Apps, Europe, Gadgets, GT, Mobile
Tags: ,

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Last we saw Lumu Labs it was in Hardware Alley at
Disrupt New York where the Slovenian startup was
showing off a prototype of its digital light meter plus
iPhone app — aiming to convince photographers to
replace “bulky” traditional light meters with a
pocketable gizmo that plugs into their iPhones. Now, the startup has just kicked off a Kickstarter
campaign, aiming to raise $20,000 over the next 25
days to get its light meter into the wild. Lumu’s hope is to replace the standalone light meters
that pro photographers carry around with them by
harnessing the iPhone’s processing power and
battery, and coupling that with its own digital light
sensor. The sensor plugs straight into the iPhone’s
headphone jack. Lumu says its hardware is more sensitive than the on-board iPhone light sensor,
hence it’s able to provide photographer-friendly
luminance measurements. The basic idea is for a photographer to grab a light
reading using Lumu on their iPhone, then input the
suggested settings into their camera. Settings are
displayed in Lumu’s app, which also allows the user
to save data to the cloud so they can retain light-
setting and location info, plus add voice records, notes, pictures, photo parameters, and more. Returning to Kickstarter, Lumu said campaign funds
will be used to help with the manufacturing costs of
the device, and to recruit more coders so it can
further extend the features of the app. The startup’s
main software guy, Benjamin Polovičm, told
TechCrunch: “We want to take advantage of the smartphone’s processing power and different sensors.
The plan is to make different smartphone apps with
custom functionalities for all sorts of professionals
(photographers, videomakers…). “We also believe that other developers are more
creative than us and hope that they make their own
software with new ideas and features, or inspire us.
Further, we have to make Lumu work on (almost) all
Android devices. But we don’t want to be too specific
about our future ideas, because we don’t want to limit our supporters’ creativity.”

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